Influencer Events
Create content that extends your reach for weeks—not just during the event.
Your influencer event has one job: generate authentic, shareable content that amplifies your brand message long after guests leave. Good + Bar creates bar experiences designed specifically for the camera—drinks that photograph beautifully, setups that beg to be posted, and moments that influencers actually want to share.
We've served Victoria's Secret launch parties, beauty brand gifting suites, and 100+ other influencer events where the bar wasn't just refreshment—it was the most-posted activation at the event.
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Content Gold in Every Glass
Drives Organic Posts
Average influencer event generates 200+ social media posts featuring our bar. That's free brand exposure extending your reach for weeks.
Keeps Influencers Engaged Longer
Interesting drinks = longer dwell time = more mingling, more content creation, more authentic connections with your brand.
Differentiates Your Event
Influencers attend 3-5 events per week. A boring bar gets forgotten. A stunning bar gets posted—and remembered.
Aligns with Wellness Trends
65% of influencers are sober-curious or reducing alcohol. Alcohol-free luxury positions your brand as forward-thinking and inclusive.
From Intimate to Epic
Launch Parties
Unveil new products with drinks that tell the story. We create signature mocktails inspired by your launch theme.
Gifting Suites
Multi-hour events where influencers rotate through activations. Our bar keeps them energized and engaged all day.
PR Dinners
Intimate, upscale dinners for 20-40 VIP influencers. Elevated drink service that matches your refined aesthetic.
Content Creation Days
Full-day shoots where influencers create content. We design drinks specifically for photography with perfect lighting considerations.
Brand Celebrations
Milestone events, anniversaries, or seasonal celebrations where your brand is the star and the bar amplifies the message.
Influencer Meetups
Community-building events where influencers network with each other—and associate your brand with connection and good vibes.
Designed for the Feed
Three Core Services:
1. Content-Optimized Drink Design
We create drinks with social media in mind:
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Color strategy: Vibrant, contrasting colors that pop on camera (not muddy browns)
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Height and dimension: Layered drinks, tall garnishes, visual interest from every angle
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Garnish drama: Edible flowers, citrus wheels, herb sprigs, smoke effects, gold leaf
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Glassware variety: Unique shapes that photograph better than standard rocks glasses
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Lighting-friendly: Drinks that look good in both natural light and evening venue lighting
Example: For a beauty brand's "Glow" campaign, we created a shimmering gold mocktail with crystallized ginger and edible gold leaf served in coupe glasses—it was in 87% of attendee posts.
2. Bar Design as Content Backdrop
Your bar setup becomes a photo opportunity:
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Branded backdrop: Custom signage, neon signs, or floral walls that frame perfectly in photos
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Bar styling: Fresh flowers, elegant glassware displays, curated color palette
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Menu presentation: Beautiful menu cards that influencers photograph before ordering
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Action shots: Our bartenders know how to create visual moments (pouring, garnishing, smoke effects)
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Lighting consideration: We coordinate with your event lighting to ensure drinks photograph well
Result: The bar becomes an activation within your activation—a dedicated content creation station.
3. Influencer-Focused Service
We train our staff for influencer events specifically:
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Attentive but not intrusive: Professional service that doesn't interrupt content creation
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Willing to re-make for photos: If a drink doesn't photograph perfectly, we'll remake it
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Knowledgeable about ingredients: Staff can answer questions for captions and stories
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Hashtag encouragement: Subtle prompts to share with your event hashtag
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VIP treatment: Every influencer feels special, regardless of follower count
We understand: Influencers are working at your event. Our job is to make their job easier and more fun.
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Full-Service Influencer Experience
✓ 3-5 Instagram-optimized signature mocktails
✓ Professional bartenders trained for influencer events
✓ All bar equipment and supplies
✓ Styled bar setup with your brand colors
✓ Premium garnishes and presentation
✓ Basic branded menu cards
✓ Pre-event drink photography for marketing use
✓ Staff briefing on event hashtags and talking points
✓ Setup and breakdown
Standard Package Includes:
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Custom neon sign or branded backdrop
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Premium glassware rental (specialty shapes)
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Extended content creation time (setup early for influencer preview)
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Multiple bar stations for large events
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Non-alcoholic champagne for toasts
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Welcome drinks for arriving influencers
Popular Add-Ons:
Fast, Flexible Planning
Note: Influencer events often have shorter timelines. We can accommodate 2-3 week turnarounds depending on availability. Rush requests? Call us.
The Numbers That Matter
200+
Social Posts
Average social mentions per influencer event
2.5M+
Reach
Combined follower reach from typical 50-influencer event
8-Week
Lifespan
How long your event content continues circulating
Events That Went Viral
Beauty Brand Launch Party
Attendees: 80 beauty influencers (micro to macro tier)
Challenge: Stand out in crowded beauty launch season
Solution: Created “Glow Elixir" mocktail supporting the brand’s functional benefits
Result: 340 Instagram posts/stories
Fashion Brand Gifting Suite
Attendees: 120 influencers over 6 hours (rotating schedule)
Challenge: Keep energy high throughout long day
Solution: Rotating drink menu (12 options to match the astrological calendar), styled bar matching brand's minimalist aesthetic
Result: 90% of attendees posted bar content, average 2.3 posts per influencer
Wellness Brand Content Day
Attendees: 25 VIP wellness influencers
Challenge: All-day content shoot requiring consistent drink quality for photography
Solution: Created 4 color-coordinated drinks with natural ingredients (matcha, turmeric, butterfly pea flower), all drinks maintained visual integrity for 2+ hours
Result: Used in 150+ influencer posts over 8 weeks, brand saved $15K in content creation costs
Seamless Agency Collaboration
We regularly partner with:
• PR agencies managing influencer relations
• Event production companies
• In-house marketing teams
• Social media agencies
What we provide
• Pre-event drink photography for invitations
• Ingredient lists for dietary accommodations
• Hashtag integration and brand messaging training
• Post-event recap with estimated social reach
• Coordination with other event vendors
FAQs
Our Influencer Event Track Record
150+
Influencer Events
From intimate dinners to 200-guest parties
30,000+
Posts Generated
Featuring our bar experiences
50M+
Combined Reach
Across all influencer events
4.9/5
Rating
From PR teams and brand marketers
Ready to Create Content Gold?
Get a custom proposal with drink concepts, bar styling mockups, and transparent pricing.
We'll even provide sample drink photos for your event marketing.
Or call our events team at (949) 705-4063 to discuss your vision.
